From Local Kitchen to Shopee: Digital Strategy for Kids' Snack UMKM

From Local Kitchen to Shopee: Digital Strategy for Kids' Snack UMKM
Sunkrisps' success is due to its strong communication and branding strategy on digital platforms.

Sunkrisps UMKM is a successful example of producing children's snacks made from natural ingredients, ranging from pastries to instant noodles. With a digital marketing strategy through social media and e-commerce platforms such as Shopee, these products are now widely known outside the city and outside the island.